Posts Tagged ‘Zumba’

Zumba keeps Jeffery moving! No sweat, just high energy celebrity Zumba instructors. The great folks at the Fitness and lifestyle company commissioned me to do several spreads for their cool magazine Z-Life.

Miami Photographer Jeffery Salter photographs for Zumba in Miami Florida

Kass Martin, sports fitness model photographed on Miami Beach for Zumba’s Z-Life magazine. Miami photographer Jeffery Salter photographs for Zumba in South Florida

Kass Martin is a superstar Zumba instructor and when she moves, it’s all high energy. She flew in from Utah for her photo shoot on South Beach at Miami. The crew call time was very early, it’s great to shoot on a beach and the art director wanted Kass’s beautiful black hair to be backlighted. That seemed simple enough. But it took a moment for Kass’s vibrant blue eyes to adjust to the contrastly sun baked almost white sand, it guess to be straight, kinda of biege sand on Miami Beach. My team built a light box with scrims to soften the sun light and put a black fabric scrim behind me to help Kass’s eyes adjust. It was a contrasty day, with no clouds to soften the light and the raising morning sun was gleaming off the Atlantic ocean. I wanted to have a soft background, with tones that seem like they were lifted from a Rothko painting or Sugimoto photograph.

Here’s a brief behind the scenes video.

We also did a version of Kass sitting on the sand.

Miami photographer photographs on Miami Beach. Kass Martin portrait for Zumba by people photographer Jeffery Salter in Florida

After getting a tan on my permanent tan we went to SplashLight studios. Zumba Fitness has a line of fashion for the gym and for any other time of the day. Valeska from Elite was the model.

Zumba fashion story for Z-Life magazine. Miami Photographer Jeffery Salter photographs for Zumba in Miami Florida

Zumba fashion story for Z-Life magazine. Miami Photographer Jeffery Salter photographs for Zumba in Miami Florida

Zumba fashion story for Z-Life magazine. Miami Photographer Jeffery Salter photographs for Zumba in Miami Florida

Zumba fashion story for Z-Life magazine. Miami Photographer Jeffery Salter photographs for Zumba in Miami Florida


Alberto “Beto” Perez

It’s always great to get the call from an editor with those words, ” Your shooting for the cover”.   Your image will be on representing the magazine on newstands and Kiosks all over the country.  It  puts a smile on my face when I’m hurrying to catch a flight and see one of my images on a newstand in the airport.  Anyway.  Most people when they think of a Business magazine cover…its always a guy/girl in a tie. Armed crossed.  Captain of the Universe low angle shot.  Not on this one.

CEO Alberto “Beto” Perez  gave me over  fifty high jumps without the aid of a trampoline until we both were happy. I actually used my ears more then my eyes for this session.  Beto would stomp his right foot harder on the ground as he propelled himself into the air.  I have shot ballet before which has its own challenges, but the dance is very choreographed.

 His zumba leaps were very free form and each shot yield a different shape. Sometimes the action was great but the expression was off.  Or he would jump completely out of the frame!  It was air dancing.  We shot on three backdrops, white, black and a eye popping yellow.  The editor, Travis Ruse wanted an image which leaped off the page.  INC got its cover and I got a few Zumba lessons from the man who invented it!

Here are a few technical details.  Camera: Phase one DF camera with P40+ back and outfitted with a V-Grip which allowed me to shoot a air dance freezing speed of  1/1250 with a Schnieder 150mm LS lens.  Lighting: Profoto bi-tube and Profoto 7 packs.